THE CLOSAIR

Privacy-first digital closet and closet intelligence platform.

Service:
B2C -app
Industry:
Tech
Year:
2025
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Objective:

THE CLOSAIR is a GDPR-compliant, consumer-first digital wardrobe designed to help individuals understand, manage and value what they own over time. The project focuses on creating a calm, non-social and fully private experience that supports longevity, conscious use and personal memory - without performative sharing or behavioural pressure.

Built with future-readiness in mind, THE CLOSAIR is designed to evolve into an ESPR-aligned SaaS and API platform, enabling aggregated, anonymised insights for brands and partners while maintaining strict user privacy at its core. Beta in progess, launching in 02-2026.